Research

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RESEARCH AND DISCOVERY

Faculty and staff work to make Nebraska Business a place of ongoing personal discovery for all. From undergraduate and graduate students to our faculty, you’ll find a dedicated and energetic community of scholars continually striving for research excellence.

Research Impact

#68
In the top 100 U.S. business schools, based on faculty publications in 24 leading business journals in 2023
(according to the University of Texas Dallas)
100%
Placement of Ph.D. Graduates
150,000+
Citations to Faculty Research in Google Scholar Citations

Management

Study IDs How Business Turnover Unfolds Amid ‘Unit-Level Shocks’

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Jenna Pieper

Marketing

Nebraska Researchers Explore How Group Purchasing Organizations Help Reduce Health Care Costs

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Alok and Amit

Supply Chain Management

Lan Wins Chan Hahn Best Paper Award

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 Yingchao Lan, assistant professor of supply chain management and analytics, won the Chan Hahn Best Paper Award at the 2021 Academy of Management Conference for her paper “Ancillary Cost Implication of Multisiting Physicians and Inter-Organizational Collaboration in Health Care Delivery.” The study examines the role physicians and collaboration play into the cost and efficiency of health care delivery.

Impactful Research

Articles listed by date published.

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Latest News

Journal(s):
Journal of Applied Psychology

Published Date:
12-11-23

CoB Author(s):
Brett Neely


Fostering inclusion in the workplace can be challenging, but we find that the key might be having supervisors who act with integrity. In three complementary studies, we find that employees hesitate to advocate for diversity due to not feeling empowered. Our research reveals that when supervisors act with integrity, employees feel more empowered to step up and champion diversity, especially in problematic climates.


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Journal(s):
Journal of the Academy of Marketing Science

Published Date:
12-16-22

CoB Author(s):
Natalie Chisam


This research uncovers three distinct types of marketing organizations, challenging the common debate about their role. While some believe marketers control all marketing decisions, others see them as simply promoting work done by other departments. The authors reveals three categories: Growth Champions (17%), which actively drive business growth, aligning with the traditional view of marketing's influence; Service Providers (43%), primarily focused on supporting other departments, reflecting a more limited scope for marketing; and Marcom Leaders (40%), which excel at branding and communication, shaping the company's image. This framework provides a clearer understanding of the diverse roles marketing can play in different companies. It offers valuable insights for businesses to optimize their marketing functions and address long-standing questions about marketing's true impact.


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Journal(s):
Journal of Applied Psychology

Published Date:
12-01-22

CoB Author(s):
Jenna Pieper


This work examines how a shock that affects an entire unit influences the pattern of collective turnover. It introduces the importance of accounting for a potential delay in the turnover response and a disruption phase characterized by abnormal turnover, and it studies how the pattern of collective turnover changes because of characteristics of the shock and its context. This work is important for better pinpointing events that spur collective turnover and understanding and making predictions about how and when shocks affect collective turnover in the unit – not just the total turnover expected in the unit.


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Journal(s):
Agricultural Economics

Published Date:
11-04-22

CoB Author(s):
Edward Balistreri


This research considers the impacts of the COVID-19 pandemic and associated government policies on the global trading system and its ability to deliver food to impoverished people. Income and price shocks are considered as they impact the ability of low-income households to acquire food. We estimate the impact of the pandemic on food security in 80 countries. We find increased food insecurity predominantly driven by income rather than price shocks.


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Journal(s):
Columbia University Press

Published Date:
07-05-22

CoB Author(s):
Ann Mari May


Gender and the Dismal Science examines the role of women in the economics profession from the late nineteenth century to the postwar period. Drawing on material from the AEA archives and novel data sets, she exposes the challenges that women faced in the early years of the discipline -- revealing the historical roots of the homogeneity of economics and shedding light on why biases against women persist today.


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Journal(s):
Production and Operations Management

Published Date:
04-20-22

CoB Author(s):
Özgür Araz, S. Sajeesh


Obesity, a major health concern in the United States, has driven some consumers to become more health conscious and led to several public policy interventions affecting consumer trends, the food supply and marketing. At the University of Nebraska–Lincoln, Özgür Araz, department chair and Ron and Carol Cope professor of supply chain management and analytics, and S. Sajeesh, Nathan J Gold Distinguished Professor of Marketing and associate professor of marketing, recently collaborated to publish interdisciplinary research which examines how food-producing firms should respond and adapt to the evolving consumer trends and policies.


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